Folio


Sammy Coventry





[2023 - Present]
   Overtime Full-time (Employed)

[2018 - 2023]
    Freelance Designer and Animator  - Overtime main client

[Jan 2017 – Sept 2017]
   Intern Graphic Designer at ADDUCO

[2013 - 2017]
    Bachelor of Visual Communiation & Design at Massey University

[2007-2012]
   Nelson College

[2004 - 2006] 
    Broadgreen Intermediate

Fun Facts

99% of my inspiration comes from music & video games

I taught myself 2D & 3D animation

My work has been interacted or used by all my favorite artists. Drake, Travis Scott, Don Toliver, Trippie Redd, Kaash Paige, Yeat


Achievements

Overtime main IG 10M
Overtimeedits IG page 448K
Overtimeedits TikTok page 116K
Overtime Billboard in Cleveland – “LaMelo Has Arrived.” Overtime Billboard in Charlotte – “Future All-Stars..”

• 2023 Webby Award winner for ‘No Limits; YouTube show. Other winners, SZA and Sharon Horgan
• iMDB credit for One Shot Amazon Prime
• Finalist in best IGTVshow
• Top 12 Design Board in New Zealand 2012
• Nelson College Best Art Design Award

Notable brand partnership creative work for McDonalds, Adidas, LEGO, Footlocker, Jordan Brand, Under Armor, GMC, & Ruffles, Amazon Prime, NFL, NFL Network, Coca Cola, Nitro Circus, TravisMathew, Dreamville, Circulate, Puma, Klutch Sports group, Gatorade, C4 Energy, Jack in the Box, ICEBOX, 7Eleven and Billionaire Boys Club.

Creative Designer, 2D & 3D Animator and Content creator for Overtime, creating a variety of different content from visual effects on premium show series to show logos, social edits & creative direction on brand partnerships.

Key Responsibilities

• Creative Lead on OTE, OT7, OTX, OT Select broadcast visuals
• OT Fits Creative animator
• Lead Animator for Overtime Challenge a marquee show with +40,000,000 views on YouTube
• Social moments; Owning the creative behind the Superbowl, NBA Finals & various other big events
• OT Edits Social Manager
• Long form content on Youtube like; Off The Court, DIFFERENT, Betcha Wont Roast Me, Fear Nothing, Super- team, No Limits, Keeping up with the Neumanns.

Was the animator for Overtime Snapchat Shows – Hype School  & Mixtape Monday



Sam Coventry born in New Zealand, im an artist with advanced skills in animation both 2D & 3D, graphic design, sports & video.  I’m ambitious and passionate about arts & culture. I have the talent and work ethic to be a leader in the industry. Having already built a community over 484,000 kids that look to my arts for inspiration and showing them this path is a possible career option.

Since i can remember art has always been a big part of my life. Drawing sketching, painting. I would spend hours as kid building lego and creating hotwheel tracks. 
When my friends would just be doodling in art classes and struggling to draw circles, id be more locked in drawing with purpose and a more accurate approach. This was the first moment of realisation that creativity came easy to me.

I attended highschool at Nelson College for Boys. Where i first got a taste of art in the digital space, learning the Adobe suite. I was hooked from the get go. I would go into computer rooms alone during interval and lunch time to practise new tools. i owe a lot of credit to my teacher Mrs Kelly for the way she taught our class.
I achieved Endorsed with excellence in all Art design, fine art and photography classes. & was awarded Best Art Design award in my final year of college. My final art board was then critically analysed amongst the NZQA. It was then selected in the Top 12 in NZ. Being curated in an exhibition touring the Southern hemisphere.

The next chapter; Massey University in Wellington, the capital. 3 years of visual language and idea development. Communicating visually is important in this day and age. Have taken alot of my learnings from my university experience and carried them into how i work now. I studied for 3 years while posting artwork on social media as a side hobby with my younger brother Alex. Our page was called asGraphics and it consisted of a lot of digital art based around american sports and glorifying the skills and moments they created with movie like posters and video.  Overtime came across my work online. Which lead to Overtime becoming my primary client.

Ive always chased every opportunity that has presented itself. My parents were both Olympic athletes, my mother a bronze medalist. The work ethic rubbed off on me from a young age. It really has helped elevate me above my peers. A quote that has stuck with me that my dad would often say, “There is no substitute for hardwork”.  Everything you see below has come to fruition because ive honored that everyday.



NZQA Top Art Exhibition 2012 - This is my 3 panel board. & and the short interview with NZQA

Ideas / Concepts / Themes
I got ideas from a variety of different design artists who helped me generate my folio this year, ranging from vector artists to more surreal artists. I enjoy using surrealism. The main theme that flowed through my board was that of a tiger. Tigers represent manly attributes (for example, roaring, which is used on my second board) and warm, dangerous colours.

Techniques / Processes / Materials
My work includes a lot of wet media, which I think is the reason it stands out so much. I created my own textures using paint and ink.

Highs and lows that arose during the production of my work:
I didn’t come across any low points during the production of my work. I loved designing the surreal images, that was definitely a high point this year. 
3D OTE Opening Animation for Amazon Prime using elements of all 8 teams. 
I constructed a world in Cinema4D to take you through a journey. the league has top basketball players from across the globe, battling to become the OTE Champion while working toward the ultimate goal of getting drafted to the NBA. Showcased in front of 230 million Prime Users & 100 million Overtime Fans = 330 million
We are the only league that Amazon has global rights to the production.
3D animation for NFL Network & OT7 a 7 vs 7 american football league with the best 4-5 stars athletes in the USA. I wanted this to feel electric an momentous. This will showcase globally on NFL network and NFL+. A word from the NFL’s Creative director, “Over the top fun! I think these options feel great. I see where you’re going. I like that you’re finding a way to integrate/embed it into the open vs. an overlay or “end card” type feel. I’m all for it.“
Diamond Doves 3D OTE Team Reveal -  This video was the lead video showing the new arrival of the Diamond Doves basketball team. 
OT Select reveal video. Announcing the new womens league in 2024. With the best women hoopers around the world coming together to compete against each other at OT arena. I wanted to incorporate the essence of beauty and time. OT Select is backed by WNBA superstar Breanna Stweart, LSU star Flaujae Johnson & future NBA star Paige Bueckers
Highly detailed digital design piece touching on asian culture and beauty with the hidden.ny capsule. Alot of my work i really put an emphasis on adding small elements and detail every part of the work not just the most focal point. I like to overwhelm the viewer with a visual
2023 3D Opening Animation for Amazon Prime with the inclusion of 3 teams i wanted to lean more into the OTE logo with subtle nods to the teams visual structure.
OTE starting lineups for the Amazon Prime broadcast. Taking inspiration from 2K i wanted to embelish the looks of a standard locker and really work in team inspired elements and a color pallette
I designed this collection for our collboration with Dreamville founded by J Cole. Generating over $60K in sales from the garments above.
Deebo Samuel poster created for O films a partnership with GMC. These were used for social and promotional content as well as given to the players as a gift. 

The artwork was part of a package deal sold to GMC worth $1.5MM, posted on OvertimeEdits
Salehe Bembury has been carving his own lane in the sneaker business. his highly sought after crocs partnership being a corner stone of his success. I created this piece which was then shared by the design to his 830K followers. The olive colorway along with the contour lines of the croc looking like georaphic lines, meant for a fun creative take.
Jelly fam OTE team reveal for 2023, bringing back the swagger of New York hoops as Jelly Fam was revealed. Using team colors NYC colors, the empire state building as a lead in fit for a fun moment.
The LED screen setup i coordinated in Atlanta for the Dreamville shoot with Earthgang & 3 top OTE players
Shai Gilgeous-Alexander art created for Converse

Sold for $50K posted on OvertimeEdits.
Official McDonalds art for each player to announce their selection in the annual McDonalds All-American game. This is Jalen green now a star player on the Houston Rockets. I used their core colors. Concept idea was it too feel like a dynamic trading card. The whole tournament collapsed due to COVID so these never saw the light of day.
Trey Parker for the shoot. He is one of the most followed high school ballers with 550K
Moncler x Billionaire Boys club collaboration art
7-Eleven x Overtime collaboration revealing the collection. Limited edition. In under 2 weeks sold $27,858.41
Teaser for OT x Dreamville collaboration, a brand/collective of rappers and musicians lead by one of the greatest rappers of all time J Cole. i also helped design the lockup, 3D animation and the collection itself.
Full poster set for McDonalds - The whole tournament collapsed due to COVID so these never saw the light of day either
Hillbillies, group alter ego. Kendrick Lamar & Baby Keem art piece
3D animation iced out animation, Full LED arena takeover for OTX. a new platform for exciting new boxing superstars. Showcased on DAZN
Intro animation for Keeping up with the Neumanns YouTube show, which dropped this year. already totalling +4M views
Adidas lounge designed for an in-person event in Los Angeles. It was used as a large scale backdrop. I wanted this piece to incapsulate the arrival of OT7 & Adidas as a power partnership
OT7 Championship Open held in Los Angeles for Adidas
Design for Puma & LaMelo Balls release of the Lamelo ball signature shoe ‘Whisper’

The brief key theme was ‘Out of this world’

Sold for $50K posted on OvertimeEdits
Sprinter Single artwork for Dave and Central Cee
Fire & Ice collection design - 12 items sold $88,135,31
In a pitch for Coca-Cola i was briefed to create and combine the worlds of Coke & Overtime . I really leaned in with the Coca-Cola colors, & the explosive nature of the coke product. tied in with basketball elements. They were really happy with this composition
Melodic Blue album cover created with a new perspective. Created in UnrealEngine
Hooping is paradise lifestyle collection lead 3D animation. Collection has made $478,670.03
Adidas Originals x Footlocker. For the release of their new summer collection.
OT Challenge for LEGO & Super Mario
With the drop of Drakes single Search and Rescue. It was fitting to take Akira and flip it to fit the motorbike aesthetic. This digital piece was posted by Complex 11.2M followers
UTOPIA Bagels in Queens, we created a lifestyle collaboration with them. This was the official 3D intro to reveal it. Made $26,601.59
John McEnroe collaboration with the Nike Attack shoe. With a clay court tennis theme, running consistent with Travis Scotts Desert Cactus elements
Ausar Thompson NBA Draft artwork, pre-made for Overtime & OTE to post when his name is called
ASAP Rocky X Puma F1 collaboration. With a surreal ultra explosive take on a driver with th e car removed. Showing the full outift design
Cole Bennett’s debut album All is Yellow art
Jalen Green x Bape 23’ collection. Was invited to the show, getting to experience the reveal live in NYC.
C4 Energy drink animation for LED screens around OTE Arena
C4 x OTX LED animations. Seen all throughout the arena in Atlanta
Yeat latest album drop, i created the alternate version of the cover. Which was then used by Drake
Gatorade Player of the Year edit for Max Clark
Gatorade Player of the Year edit for Ava Brown


Thank you for taking the time to look through my art.
Artist  ~  Photoshop Phenom  ~  Super3D
Sammy Coventry

Special thanks to my Mum and Dad & younger brothers
Grandma <3